
Dale Carnegie
Shifting your focus away from your own ego and demonstrating genuine interest in others is a reliable method for disarming defensiveness and building lasting influence.
Criticism provokes defensiveness and resentment, making it more effective to shape behavior through sincere, targeted appreciation.
A reliable way to persuade someone to act is by uncovering what they deeply desire and framing your request in terms of how it fulfills that need.
You can increase your likability and build rapport by remembering people's names, listening attentively, and encouraging them to talk about themselves.